Louisville, KY Winter Jam

Winter Jam—the largest annual Christian music tour—offers a remarkable opportunity to proclaim the greatest news the world has ever heard: the gospel of Jesus Christ.

Because many tickets are purchased at the door, long lines naturally form—turning waiting time into God-appointed moments. These unhurried conversations open doors to speak about eternal things, to ask meaningful questions, and to lovingly point people to Christ.

While Winter Jam is a Christian event, not everyone in line is a true follower of Jesus. Some may be churchgoers who have never understood the gospel clearly; others may be friends or family members who are simply tagging along. And even when we meet fellow believers, what greater joy is there than to remind one another of the Savior who has redeemed us?

Scripture calls us:

“How then will they call on Him in whom they have not believed? And how are they to believe in Him of whom they have never heard?” (Romans 10:14)

And again:

“We are ambassadors for Christ, God making His appeal through us.” (2 Corinthians 5:20)

This outreach is not about pressure or performance—it’s about faithful presence, gentle conversation, and bold love for the souls Christ died to save:

“For the Son of Man came to seek and to save the lost.” (Luke 19:10)

Whether you are seasoned in evangelism or stepping out in obedience for the first time, you are welcome. We go prayerfully, relying not on ourselves, but on the power of the gospel:

“For I am not ashamed of the gospel, for it is the power of God for salvation to everyone who believes.”(Romans 1:16)

Come join us as we lift up Christ, trust the Holy Spirit, and sow gospel seeds for God’s glory alone.